* "The Doctors" won one Primetime Emmy and three Daytime Emmys, including Best Daytime Drama in 19, Best Actress for Elizabeth Hubbard (Dr. The final episode aired on December 31, 1982. In just three years, "The Doctors" went from a respectable 6.1 to an abysmal 1.6 in the ratings – the lowest in the history of soaps and ratings. If it was shown, it was up against "The Young and the Restless," which was on the rise and gaining major steam. In 1982 it was moved again, this time to 12:00 PM, eliminating it from even more markets. This pitted it against the younger and hipper "Ryan’s Hope" and "Search For Tomorrow." In addition to that blow, some affiliates across the country didn’t even air serials during that hour so local news could air instead, and many remaining fans were left without the show at all. The next year the show was moved yet again, jumping to 12:30 PM. At the same time, NBC extended its own soap opera "Another World" to a whopping 90 minutes, bumping "The Doctors" again to 2:00 PM in 1979. Maintaining a solid timeslot was practically unheard of in an era littered with Daytime serials all switching networks and changing their length of airtime.īut that all changed when the ratings began to tumble in the mid-70s, going from fourth to eleventh place in the ratings when it was up against "One Life To Live" and "Guiding Light" as they each expanded to one hour. For 16 years, "The Doctors" had the benefit of airing at the same time every day at 2:30 PM EST.
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